In spite of a meager page rank, Goarticles retains its mantle as a demigod amongst article directories.
The website’s tagline claims that it’s “the world’s largest free content and article directory”, yet Goarticles presents a very puzzling picture. This has less to do with the veracity of the claim than the success of the site itself. In spite of having a Google page rank of 2, the site endures to be one of the most popular article directories in the world, a hotspot for SEO articles and content service providers. So what sort of online creature is Goarticles.com?
The Strengths of Goarticles
The site’s single biggest strength that will assuredly outweigh most of its undoing’s is its loyal legion of followers and contributors. The site’s position as a market force is unquestionable and it continues to hold on to its mantle despite faltering SEO stats. How else do you explain the site’s dominance over other directories which have a significantly higher page rank?
The site, true to its label, is fashioned like a directory and has an eclectic assortment of categories. Similarly, true to its name, it is an “article” directory. The content that you will get to see is all words and words alone which should please content service providers. There is hardly a trace of any other media. Ergo, content here matters.
The site also displays a greater propensity for celebrating authorship than you’ll find in any other website. This is evidenced by the fact in the search tab where you can search for articles by specific authors. There are also two different tabs which showcase top authors and major contributors.
The Weaknesses of Goarticles
The biggest weakness with Goarticles would be that you will need to lay greater emphasis on fashioning your content professionally as well as wording your titles and keywords carefully, especially because your content needs to stand out through the means of text and masthead alone.
This shouldn’t be a problem if you hire content service providers though. Another apparent infirmity is that you may enjoy popularity within the site but may find it difficult to get importance from search engines.
You may be potentially missing out on clientele that exists outside of the site. Since the site doesn’t boast of an impressive page rank, you may have your work cut out for you.
The Opportunities with Goarticles for Content Service Providers
The enduring popularity of the site ensures that, with the right kind of content, you can amass a significant following in a short span of time. Since the site promotes authorship, your following is bound multiply quickly too. The nature of the site itself is such that it’s bound to present a surprising conversion rate. Furthermore, it should also be mentioned that the site’s placement of advertisements instantly catches the reader’s attention.
The Threats (issues) with Goarticles
Content heavy sites like this are bound to present a formidable amount of competition, even for established content services. Good content may just not suffice; you will have to deliver great content. In addition to this, the task of promoting your business along with the article can be tricky. In fact, in order to streamline content development and produce solid content for the web, professional help is advised by most SEO professionals. After all, it does not make sense to let the internet gadfly get away, especially if the gadfly represents a potential client.