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Most SEO professionals would be more than happy to accept that many of their clients ask them for cheaper ways of optimizing their websites. However, most SEO professionals would never admit that they hold themselves back from answering this question honestly because it would mean loss of revenue.

In the previous article, ‘Innovative and Unique Budget Link Building Tricks – I, we listed three best ways of getting backlinks with minimal monetary investment. While writing SEO friendly articles remains the simplest way, here, we continue on our endeavors to empower established clients and budding online entrepreneurs alike to take their businesses to the next level without spending a fortune.

  1. Become a guest writer on someone else’s blog:
    A very simple way to get great backlinks is to become a guest writer on someone else’s blog. This is the most financially efficient way of getting a backlink on a good website because all you would have to invest in this effort would be your time and your brilliance.

    It is still worth pointing out that you should ensure that the blog is relevant to your industry and expertise. Moreover, if you are not a great writer then you can obtain cheap SEO articles easily from ghostwriters and submit them under your own name.

  2. Exchange links upstream and downstream of your field:
    One of the oldest yet effective techniques of getting high quality backlinks is to contact companies upstream and downstream of your field and request them to exchange links with you. A good example of this would be us, a service provider for SEO friendly articles exchanging links with website designers and complete SEO firms.

    While the clients of website designers and designing firms can use us for obtaining the content to their websites, the clients of full-fledged SEO firms can make use of us for getting their articles. In fact, if you are a website designer or an SEO firm owner, then we invite you to exchange links with us.

  3. Return to the roots of business:
    From a certain angle, the internet and all the various marketing gimmicks resulting form it are new concepts these days. Returning to the roots of business means that you get back to basics to market your website. Even before the internet showed up, people used to market their business and get good amount of enquiries and sales.

    In other words, while the availability of internet may have simplified the whole concept of reaching out to enough people, you can get in touch with your audience through conventional means as well. Consider having visiting cards made and sharing it wherever possible. Include the link of your website at the bottom of your emails, quotation documents and even invoices. In a nutshell, you should look to create a brand out of your business with you being the vehicle.

Between the first and second installments of ‘Innovative and Unique Budget Link Building Tricks’, we have covered a good variety of options that a financially restricted client can utilize to compete with the more rich entrepreneurs in the online world. However, we, being an article writing and submission service, understand that there can be many innovative answers to budget link building and, hence, invite you to share with us your inputs through the comments section.

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