While there may not be a definitive process to get good back-links (making them all the more difficult to find) which will significantly raise the popularity and prominence of your page in the search results, there are a few steps that one can follow to ensure that your posts catch the attention of the right kind of audience. Such back-links will up the traffic and page ranking of the site as well encourage further linking thereby increasing the number of back-links to your page. Such back-links in addition to targeting a generic audience will catch the fancy the niche audience that your website specifically caters to. Most of the following tips can help you find as well as determine which all sites you can devote your time for efficient link building and extension of your network.
Before one figures out how to get worthy back-links, one has to know where to find them. The easiest way would be to search for sites popular amongst the same kind of audience that you are seeking to attract. You can conduct this search in your standard search engines itself. This way, you can also find the various avenues your competitors in the field are active in. Employing Do-follow search engines to find your niche audience can also be helpful.
Keeping a tab on your competition and constantly monitoring their moves will yield ideas about where you can get your links from. Tools like the ones provided by Google can be of great assistance in this process. Another trick which might pay off suitably would be to try getting links from your competitor’s external links.
After finding such links, it is also crucial to judge the worth of these pages and posts. You would not want go through all this work just to get pages with mediocre content. The popularity of the page is important when it comes to linking and its page rank should at the very least be north of four, especially with the keyword search. The site should also constantly keep updating itself at regular intervals. This is irrespective of how highly the page is ranked. If the content is more than three or four months old, it loses its relevance significantly and may not guarantee the same level of exposure you desire get from the link.
The number of external links given in the page will also determine the value of the link. Any page which might contain more than 25 or 30 external links is not worth getting linked to. In-content links on the other hand bring in a lot more traffic and reach out to the audience you are looking for much more easily.
One can also check whether the linking pages and blogs permit do-follow attribute links on their comment section. If they don’t, then one can try guest blog posting or try getting linked to the page as a resource (predicated on whether your content has a lot more information on the subject than the linking page).
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