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There is this accusation that many entrepreneurs have against Search Engine Optimization (SEO) firms. The accusation is that SEO firms are only willing to cater to clients that are willing to dish out mini fortunes for their services. Well, they are partly right. SEO firms do tend to focus on services and packages that have high margins.

For example, most SEO firms place a lot of emphasis on the more elaborate, complex and complicated technique of social media marketing or even favor the restructuring of the whole website to include SEO terms. SEO packages are made with focus on these components as against the cheaper methods of online marketing like bulk article submission and on page blogging. The reason is simple; Money and profits!

If you are an online entrepreneur who is looking to take his online business i.e. his website to the next level but has withdrawn from talks with established SEO firms because they asked for too much money, then you would be glad to know that there are ways and means through which you can achieve your goals and not spend obscene amounts of money. Here is a list that should help you significantly.

  1. Submit articles in bulk:
    The most common and popular technique is to submit articles in bulk. Now, you might find yourself questioning the authenticity of this advice; since it is coming from a content and article writing service provider i.e. The WordsManShip. However, you can easily verify how true this suggestion is by going through some other online blogs or articles on cheap SEO link building techniques.

    The technique of using an article writing and submission service to gain important links is one of the oldest and most well tested. The primary reason why submission of SEO articles is seen as a good way to create backlinks is that you can obtain cheap SEO articles of high quality quite easily and submit them on most article websites for free.

  2. Donate your services and look for media recognition:
    The other way to get good backlinks is to donate your services to charitable and nonprofit organizations. Such an act would result in two things. The first would be that you would be helping your own conscience out in the best way possible and the second would be that you might find it easier to gain media coverage this way.

    For example, if you have an online grocery delivery business, then you can simply donate some grocery food items to the local homeless shelter or nonprofit organization and inform the local media about your endeavors. If you do this on a slow media day then it is likely that you would get yourself some nice backlinks in addition to great publicity.

  3. Provide nuggets of your expertise for free:
    Providing bits of your total expertise for free to clients and interested individuals is a way through which you would not only get backlinks but also build a good reputation and display your skills. You can simply have some segment on your website where any individual can ask you a question pertaining to your expertise. Alternatively, you can go to question – answer websites and answer questions on your area of expertise.

While these three points are the most important for budget link building, there are few more that can be used to further the prospects of an online business. In the second installment of this article, to be released on September 21, 2011, we, being an article writing and submission service, would empower you with three more suggestions.

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The WMS CEO